LinkedIn has announced a series of new AI-powered features designed to make job hunting and professional networking more efficient and engaging. The platform’s latest AI integrations aim to assist users in various tasks, from job searching and application writing to personalized learning and improved search capabilities.
AI-Powered Job Search and Applications
LinkedIn is introducing conversational prompts to enhance job search functionalities, allowing users to find jobs using natural language queries. For instance, users can now search for positions like “journalism jobs in London with a salary of at least £100,000” more intuitively, though the results still depend on the availability of such jobs.
LinkedIn’s AI tools can generate personalized cover letters or letters of introduction once they identify suitable positions. Additionally, AI will provide further reviews and enhancements for users’ résumés and other application materials, streamlining the job application process.
LinkedIn continues to prioritize its video-based learning platform, particularly in the context of AI. The platform has seen a significant increase in traffic for AI-related courses, with interest in both technical and non-technical AI skills growing by 160% compared to the previous year.
For Premium subscribers, LinkedIn is piloting an AI-driven feature called “expert advice,” which offers personalized responses from renowned instructors. This feature aims to provide tailored coaching during LinkedIn Learning courses, enhancing the learning experience by offering practical and personalized guidance.
Recognizing the need for improvement, LinkedIn is overhauling its search functionality with AI. The new search experience will incorporate conversational search capabilities, making it easier for users to find relevant information without relying solely on traditional keyword searches. LinkedIn expects this update to significantly improve the user experience by providing more comprehensive and relevant search results.
Additional Features
In addition to these major updates, LinkedIn is expanding the availability of its Recruiter 2024 tool, adding new marketing tools, and introducing enhanced premium company pages for small businesses. These changes are part of LinkedIn’s broader strategy to integrate AI across its platform, leveraging its parent company Microsoft’s substantial AI resources.
Overall, LinkedIn’s latest AI-driven features are designed to streamline job hunting, enhance learning, and improve search functionalities, making the platform more useful and engaging for its millions of users worldwide.
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